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MKTSCI
2010
140views more  MKTSCI 2010»
15 years 1 months ago
Demand Estimation with Social Interactions and the Implications for Targeted Marketing
The role that social interactions play in the purchase decisions of consumers is of growing interest to marketers. Consumers' decisions not only depend on information they re...
Wesley R. Hartmann
ICDE
2007
IEEE
129views Database» more  ICDE 2007»
16 years 18 days ago
Ontology-driven Rule Generalization and Categorization for Market Data
—Radio Frequency Identification (RFID) is an emerging technique that can significantly enhance supply chain processes and deliver customer service improvements. RFID provides use...
Dongwoo Won, Dennis McLeod
IAT
2006
IEEE
16 years 10 days ago
A Market-Based Adaptation for Resolving Competing Needs for Scarce Resources
The dynamic nature of many real-world domains (e.g., military, emergency first response and hurricane relief, etc) requires adaptive resource allocation to respond to changes in t...
Rui Wang, Tracy Mullen, Viswanath Avasarala, John ...
ISEM
2007
51views more  ISEM 2007»
15 years 6 months ago
IT-enabled transparent electronic markets: the case of the air travel industry
The electronic market hypothesis (EMH) predicts that by reducing coordination costs, information technology (IT) will shift industrial organization from hierarchical to market-bas...
Nelson F. Granados, Alok Gupta, Robert J. Kauffman
WWW
2008
ACM
16 years 7 months ago
Value-driven design for "infosuasive" web applications
An infosuasive web application is mainly intended to be at the same time informative and persuasive, i.e., it aims at supporting knowledge needs and it has also the (declared or n...
Davide Bolchini, Franca Garzotto, Paolo Paolini