This paper studies how software agents influence the market behavior of human traders. Programmed traders with a passive arbitrage seeking strategy are introduced in a double auct...
Microblogs have become an important source of information for the purpose of marketing, intelligence, and reputation management. Streams of microblogs are of great value because o...
The title of this paper was chosen to introduce what EM2I really means and how it could be treated as a research area for the research specialists of business information systems a...
Social Network Marketing techniques employ pre-existing social networks to increase brands or products awareness through word-of-mouth promotion. Full understanding of social netw...
We experimentally evaluate reputation mechanisms in an exchange market in which participants have the option of not fulfilling their contracts. These mechanisms vary in the inform...