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WSDM
2010
ACM
236views Data Mining» more  WSDM 2010»
16 years 4 months ago
Personalized Click Prediction in Sponsored Search
Sponsored search is a multi-billion dollar business that generates most of the revenue for search engines. Predicting the probability that users click on ads is crucial to sponsor...
Erick Cantú-Paz, Haibin Cheng
CHI
2010
ACM
16 years 1 months ago
Mobile-izing health workers in rural India
Researchers have long been interested in the potential of ICTs to enable positive change in developing regions communities. In these environments, ICT interventions often fail bec...
Divya Ramachandran, John Canny, Prabhu Dutta Das, ...
MSWIM
2009
ACM
16 years 1 months ago
An enhanced mechanism for efficient assignment of multiple MBMS sessions towards LTE
The provision of rich multimedia services, such as Mobile TV, is considered of key importance for the Long Term Evolution (LTE) proliferation in mobile market. To this direction, ...
Antonios G. Alexiou, Christos Bouras, Vasileios Ko...
IEEECIT
2009
IEEE
16 years 1 months ago
A Highly Efficient Inter-domain Communication Channel
—With virtual machine technology, distributed services deployed in multiple cooperative virtual machines, such as multi-tier web services, may reside on one physical machine. Thi...
Hongyong Zang, Kuiyan Gu, Yaqiong Li, Yuzhong Sun,...
IMC
2009
ACM
16 years 1 months ago
Characterizing user behavior in online social networks
Understanding how users behave when they connect to social networking sites creates opportunities for better interface design, richer studies of social interactions, and improved ...
Fabrício Benevenuto, Tiago Rodrigues, Meeyo...