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WWW
2009
ACM
16 years 7 months ago
How much can behavioral targeting help online advertising?
Behavioral Targeting (BT) is a technique used by online advertisers to increase the effectiveness of their campaigns, and is playing an increasingly important role in the online a...
Jun Yan, Ning Liu, Gang Wang, Wen Zhang, Yun Jiang...
WWW
2009
ACM
16 years 7 months ago
Understanding user's query intent with wikipedia
Understanding the intent behind a user's query can help search engine to automatically route the query to some corresponding vertical search engines to obtain particularly re...
Jian Hu, Gang Wang, Frederick H. Lochovsky, Jian-T...
PODS
2009
ACM
134views Database» more  PODS 2009»
16 years 6 months ago
Relationship privacy: output perturbation for queries with joins
We study privacy-preserving query answering over data containing relationships. A social network is a prime example of such data, where the nodes represent individuals and edges r...
Vibhor Rastogi, Michael Hay, Gerome Miklau, Dan Su...
SIGMOD
2001
ACM
104views Database» more  SIGMOD 2001»
16 years 6 months ago
Independence is Good: Dependency-Based Histogram Synopses for High-Dimensional Data
Approximating the joint data distribution of a multi-dimensional data set through a compact and accurate histogram synopsis is a fundamental problem arising in numerous practical ...
Amol Deshpande, Minos N. Garofalakis, Rajeev Rasto...
MM
2004
ACM
170views Multimedia» more  MM 2004»
15 years 11 months ago
Effective automatic image annotation via a coherent language model and active learning
Image annotations allow users to access a large image database with textual queries. There have been several studies on automatic image annotation utilizing machine learning techn...
Rong Jin, Joyce Y. Chai, Luo Si