3291 search results - page 546 / 659 » Technology and Challenges of M-Commerce |
184
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WWW
2009
ACM
16 years 7 months ago
2009
ACM
Contextual advertising (also called content match) refers to the placement of small textual ads within the content of a generic web page. It has become a significant source of rev...
155
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WWW
2009
ACM
16 years 7 months ago
2009
ACM
Traditional information systems return answers after a user submits a complete query. Users often feel "left in the dark" when they have limited knowledge about the unde...
156
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WWW
2009
ACM
16 years 7 months ago
2009
ACM
Given a terabyte click log, can we build an efficient and effective click model? It is commonly believed that web search click logs are a gold mine for search business, because th...
178
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WWW
2009
ACM
16 years 7 months ago
2009
ACM
Automatic folksonomy construction from tags has attracted much attention recently. However, inferring hierarchical relations between concepts from tags has a drawback in that it i...
188
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WWW
2009
ACM
16 years 7 months ago
2009
ACM
Ad auctions in sponsored search support"broad match"that allows an advertiser to target a large number of queries while bidding only on a limited number. While giving mo...