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WSDM
2010
ACM
242views Data Mining» more  WSDM 2010»
16 years 4 months ago
Improving Ad Relevance in Sponsored Search
We describe a machine learning approach for predicting sponsored search ad relevance. Our baseline model incorporates basic features of text overlap and we then extend the model t...
Dustin Hillard, Stefan Schroedl, Eren Manavoglu, H...
WSDM
2010
ACM
215views Data Mining» more  WSDM 2010»
16 years 4 months ago
Boilerplate Detection using Shallow Text Features
In addition to the actual content Web pages consist of navigational elements, templates, and advertisements. This boilerplate text typically is not related to the main content, ma...
Christian Kohlschütter, Peter Fankhauser, Wol...
WSDM
2010
ACM
199views Data Mining» more  WSDM 2010»
16 years 4 months ago
A Sketch-Based Distance Oracle for Web-Scale Graphs
We study the fundamental problem of computing distances between nodes in large graphs such as the web graph and social networks. Our objective is to be able to answer distance que...
Atish Das Sarma, Sreenivas Gollapudi, Marc Najork,...
WKDD
2010
CPS
217views Data Mining» more  WKDD 2010»
16 years 1 months ago
Two-round Multi-Party Contract Signing
—A multi-party contract signing (MPCS) protocol allows a set of parties to exchange messages with each other to reach a state in which either each of them has a pre-agreed contra...
Xiangdong Li, Qiusheng Zheng
WSDM
2010
ACM
168views Data Mining» more  WSDM 2010»
16 years 1 months ago
Evolution of two-sided markets
Two-sided markets arise when two different types of users may realize gains by interacting with one another through one or more platforms or mediators. We initiate a study of the...
Ravi Kumar, Yury Lifshits, Andrew Tomkins
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