In sponsored search, a number of advertising slots is available on a search results page, and have to be allocated among a set of advertisers competing to display an ad on the pag...
We discuss the use of social networks in implementing viral marketing strategies. While influence maximization has been studied in this context (see Chapter 24 of [10]), we study ...
Jason D. Hartline, Vahab S. Mirrokni, Mukund Sunda...
This paper investigates how the vision of the Semantic Web can be carried over to the realm of email. We introduce a general notion of semantic email, in which an email message co...
Luke McDowell, Oren Etzioni, Alon Y. Halevy, Henry...
We demonstrate how multi-touch hand gestures in combination with foot gestures can be used to perform navigation tasks in interactive systems. The geospatial domain is an interest...
Although usability is the core aspect of the whole HCI research field, it still waits for its economic breakthrough. There are some corporations that are famous for their usable p...
Jan Borchers, Jonathan Diehl, Markus Jordans, Max ...