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WWW
2009
ACM
16 years 7 months ago
Adaptive bidding for display advertising
Motivated by the emergence of auction-based marketplaces for display ads such as the Right Media Exchange, we study the design of a bidding agent that implements a display adverti...
Arpita Ghosh, Benjamin I. P. Rubinstein, Sergei Va...
201
Voted
WWW
2009
ACM
16 years 7 months ago
Rapid development of spreadsheet-based web mashups
The rapid growth of social networking sites and web communities have motivated web sites to expose their APIs to external developers who create mashups by assembling existing func...
Woralak Kongdenfha, Boualem Benatallah, Julien Vay...
WWW
2008
ACM
16 years 7 months ago
Analysis of geographic queries in a search engine log
Geography is becoming increasingly important in web search. Search engines can often return better results to users by analyzing features such as user location or geographic terms...
Qingqing Gan, Josh Attenberg, Alexander Markowetz,...
186
Voted
WWW
2008
ACM
16 years 7 months ago
StYLiD: Social Information Sharing with Free Creation of Structured Linked Data
Information sharing can be effective with structured data. The Semantic Web is mainly aimed at structuring information by creating widely accepted ontologies. However, users have ...
Aman Shakya, Hideaki Takeda, Vilas Wuwongse
WWW
2008
ACM
16 years 7 months ago
Learning to classify short and sparse text & web with hidden topics from large-scale data collections
This paper presents a general framework for building classifiers that deal with short and sparse text & Web segments by making the most of hidden topics discovered from larges...
Xuan Hieu Phan, Minh Le Nguyen, Susumu Horiguchi
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