139 search results - page 5 / 28 » Hybrid keyword search auctions |
138
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KES
2005
Springer
15 years 11 months ago
2005
Springer
In this paper we describe the design of a hybrid search that combines simple metadata search with a traditional keyword search over unstructured context data. This paradigm provide...
150
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ATAL
2010
Springer
15 years 7 months ago
2010
Springer
In the Trading Agent Competition Ad Auctions Game, agents compete to sell products by bidding to have their ads shown in a search engine's sponsored search results. We report...
161
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CORR
2006
Springer
15 years 6 months ago
2006
Springer
Internet search companies sell advertisement slots based on users' search queries via an auction. While there has been previous work on the auction process and its game-theor...
252
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Publication
In pay-per click sponsored search auctions which are cur-
rently extensively used by search engines, the auction for
a keyword involves a certain number of advertisers (say k)
c...
151
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ESA
2009
Springer
16 years 18 days ago
2009
Springer
Abstract. Most recent papers addressing the algorithmic problem of allocating advertisement space for keywords in sponsored search auctions assume that pricing is done via a first...