The core task of sponsored search is to retrieve relevant ads for the user’s query. Ads can be retrieved either by exact match, when their bid term is identical to the query, or...
Michael Bendersky, Evgeniy Gabrilovich, Vanja Josi...
The value of a brand name is an important factor that consumers often take into consideration when making their purchasing decisions. However, it is difficult for users to evaluat...
In this paper, we propose a Collaborative Knowledge Semantic Graphs Image Search (CKSGIS) system. It provides a novel way to conduct image search by utilizing the collaborative na...
Different from traditional information retrieval, both content and structure are critical to the success of Web information retrieval. In recent years, many relevance propagation ...
Tao Qin, Tie-Yan Liu, Xu-Dong Zhang, Zheng Chen, W...
Noun phrases in queries are identified and classified into four types: proper names, dictionary phrases, simple phrases and complex phrases. A document has a phrase if all content...