We define and study the process of context transfer in search advertising, which is the transition of a user from the context of Web search to the context of the landing page tha...
Hila Becker, Andrei Z. Broder, Evgeniy Gabrilovich...
Abstract—The integration of semantic representation and retrieval technologies into mainstream web applications depends on the ease of adoption and re-use of existing information...
Desktop virtual reality (VR) offers a powerful environment for visualizing structure in large information sets. In well-designed virtual worlds, users can employ skills from wayfi...
An expert search system assists users with their "expertise need" by suggesting people with relevant expertise to their query. Most systems work by ranking documents in r...
: This research develops, operationalizes, and empirically tests a model for explaining/predicting the satisfaction of customers with Internet-based services in the context of an o...