In this research, we evaluate the effect of gender in analyzing the performance of sponsored search advertising. We examine a log file with data comprised of nearly 7,000,000 reco...
The continuing epidemics of diabetes and obesity create much need for information technologies that can help individuals engage in proactive health management. Yet many of these t...
Lena Mamykina, Andrew D. Miller, Elizabeth D. Myna...
The application of self-monitoring technologies to the problem of promoting health-related behavioural change has been an active area of research for many years. This paper report...
Patients do considerable information work. Technologies that help patients manage health information so they can play active roles in their health-care, such as personal health re...
Predrag V. Klasnja, Andrea Civan-Hartzler, Kenton ...
How can we best explore the range of users' reactions when developing future technologies that maybe controversial, such as personal healthcare systems? Our approach – Cont...
Clara Mancini, Yvonne Rogers, Arosha K. Bandara, T...