We study the Cost-Per-Action or Cost-Per-Acquisition (CPA) charging scheme in online advertising. In this scheme, instead of paying per click, the advertisers pay only when a user...
The emergence of personalized homepage services, e.g. personalized Google Homepage and Microsoft Windows Live, has enabled Web users to select Web contents of interest and to aggr...
Jie Han, Dingyi Han, Chenxi Lin, Hua-Jun Zeng, Zhe...
Peer-to-peer (P2P) Web search has gained a lot of interest lately, due to the salient characteristics of P2P systems, namely scalability, fault-tolerance and load-balancing. Howev...
We consider the problem of visualizing the evolution of tags within the Flickr (flickr.com) online image sharing community. Any user of the Flickr service may append a tag to any ...
Micah Dubinko, Ravi Kumar, Joseph Magnani, Jasmine...
The celebrated PageRank algorithm has proved to be a very effective paradigm for ranking results of web search algorithms. In this paper we refine this basic paradigm to take into...