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WWW
2009
ACM
16 years 7 months ago
How opinions are received by online communities: a case study on amazon.com helpfulness votes
There are many on-line settings in which users publicly express opinions. A number of these offer mechanisms for other users to evaluate these opinions; a canonical example is Ama...
Cristian Danescu-Niculescu-Mizil, Gueorgi Kossinet...
WWW
2008
ACM
16 years 7 months ago
Analyzing search engine advertising: firm behavior and cross-selling in electronic markets
The phenomenon of sponsored search advertising is gaining ground as the largest source of revenues for search engines. Firms across different industries have are beginning to adop...
Anindya Ghose, Sha Yang
WWW
2006
ACM
16 years 7 months ago
Generating query substitutions
We introduce the notion of query substitution, that is, generating a new query to replace a user's original search query. Our technique uses modifications based on typical su...
Rosie Jones, Benjamin Rey, Omid Madani, Wiley Grei...
KDD
2009
ACM
164views Data Mining» more  KDD 2009»
16 years 7 months ago
Social influence analysis in large-scale networks
In large social networks, nodes (users, entities) are influenced by others for various reasons. For example, the colleagues have strong influence on one's work, while the fri...
Jie Tang, Jimeng Sun, Chi Wang, Zi Yang
KDD
2003
ACM
269views Data Mining» more  KDD 2003»
16 years 7 months ago
Maximizing the spread of influence through a social network
Models for the processes by which ideas and influence propagate through a social network have been studied in a number of domains, including the diffusion of medical and technolog...
David Kempe, Jon M. Kleinberg, Éva Tardos
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