Behavioral Targeting (BT) is a technique used by online advertisers to increase the effectiveness of their campaigns, and is playing an increasingly important role in the online a...
Jun Yan, Ning Liu, Gang Wang, Wen Zhang, Yun Jiang...
In many cases, rather than a keyword search, people intend to see what is going on through the Internet. Then the integrated comprehensive information on news topics is necessary,...
Online auction sites have very specific workloads and user behavior characteristics. Previous studies on workload characterization conducted by the authors showed that i) bidding a...
The overwhelming success of the Web as a mechanism for facilitating information retrieval and for conducting business transactions has led to an increase in the deployment of comp...
Bowei Xi, Zhen Liu, Mukund Raghavachari, Cathy H. ...
Peer-to-peer file-sharing networks are currently receiving much attention as a means of sharing and distributing information. However, as recent experience shows, the anonymous, o...
Sepandar D. Kamvar, Mario T. Schlosser, Hector Gar...