Data analytics tools and frameworks abound, yet rapid deployment of analytics solutions that deliver actionable insights from business data remains a challenge. The primary reason...
The increasing pervasiveness of the Internet has dramatically changed the way that consumers shop for goods. Consumergenerated product reviews have become a valuable source of inf...
Nikolay Archak, Anindya Ghose, Panagiotis G. Ipeir...
Web users display their preferences implicitly by navigating through a sequence of pages or by providing numeric ratings to some items. Web usage mining techniques are used to ext...
Viral marketing takes advantage of networks of influence among customers to inexpensively achieve large changes in behavior. Our research seeks to put it on a firmer footing by mi...
This tutorial presents an overview of the data management issues faced by computer games today. While many games do not use databases directly, they still have to process large am...
Alan J. Demers, Johannes Gehrke, Christoph Koch, B...