This paper is to investigate the group behavior patterns of search activities based on Web search history data, i.e., clickthrough data, to boost search performance. We propose a ...
In this paper we describe a practical framework for studying the navigational behavior of the users of an e-learning environment integrated in a virtual campus. The students navig...
This paper explores an important and relatively unstudied quality measure of a sponsored search advertisement: bounce rate. The bounce rate of an ad can be informally defined as t...
D. Sculley, Robert G. Malkin, Sugato Basu, Roberto...
Contextual text mining is concerned with extracting topical themes from a text collection with context information (e.g., time and location) and comparing/analyzing the variations...
Online information services have grown too large for users to navigate without the help of automated tools such as collaborative filtering, which makes recommendations to users ba...