We discuss the use of social networks in implementing viral marketing strategies. While influence maximization has been studied in this context (see Chapter 24 of [10]), we study ...
Jason D. Hartline, Vahab S. Mirrokni, Mukund Sunda...
Most models for online advertising assume that an advertiser's value from winning an ad auction, which depends on the clickthrough rate or conversion rate of the advertisemen...
Consider the edge-connectivity survivable network design problem: given a graph G = (V, E) with edge-costs, and edgeconnectivity requirements rij Z0 for every pair of vertices i,...
Submodular function maximization is a central problem in combinatorial optimization, generalizing many important problems including Max Cut in directed/undirected graphs and in hy...
Jon Lee, Vahab S. Mirrokni, Viswanath Nagarajan, M...
We consider the classical problem of scheduling parallel unrelated machines. Each job is to be processed by exactly one machine. Processing job j on machine i requires time pij . ...