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190
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PODC
2011
ACM
14 years 9 months ago
2011
ACM
Internet supercomputing is becoming an increasingly popular means for harnessing the power of a vast number of interconnected computers. This comes at a cost substantially lower t...
147
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WWW
2009
ACM
16 years 7 months ago
2009
ACM
The value of a brand name is an important factor that consumers often take into consideration when making their purchasing decisions. However, it is difficult for users to evaluat...
150
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WWW
2009
ACM
16 years 7 months ago
2009
ACM
People use weblogs to express thoughts, present ideas and share knowledge. However, weblogs can also be misused to influence and manipulate the readers. Therefore the credibility ...
191
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WWW
2009
ACM
16 years 7 months ago
2009
ACM
Contextual advertising (also called content match) refers to the placement of small textual ads within the content of a generic web page. It has become a significant source of rev...
158
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WWW
2009
ACM
16 years 7 months ago
2009
ACM
Given a terabyte click log, can we build an efficient and effective click model? It is commonly believed that web search click logs are a gold mine for search business, because th...